Notice that the 200 response includes the signUpURL to redirect a merchant to their application in the YouLend hosted journey.

Partners can use the variable thirdPartyCustomerId to share their own internal customer ID for the merchant, making it easier for partners to match the lead to their internal systems.

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Be aware (USA)

1. In the USA,employerIdentificationNumber param is mandatory
2. When submitting an Address, the region param is mandatory and must correspond to a valid State (eg. "New York"), or a valid ANSI 2 letter State code (eg. "NY")

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Good to know

The companyWebsite parameter is optional but strongly recommended. Including it in the Create Lead request helps YouLend verify the business and significantly reduces the likelihood of pushbacks. Please provide this value whenever possible.